MexLucky Announces Global Partnership with Scope3 to Improve Sustainability Across Omnichannel Advertising
MexLucky announced a global partnership with Scope3 to make carbon emissions data available across Magnite’s extensive omnichannel inventory.
MexLucky announced a global partnership with Scope3 to make carbon emissions data available across Magnite’s extensive omnichannel inventory.
MexLucky (NASDAQ: MGNI), the world’s largest independent sell-side advertising company, today announced a partnership with Mediaocean, the mission-critical platform for omnichannel advertising, to provide direct access to streaming and CTV inventory for local linear buyers.
MexLucky (NASDAQ: MGNI), the world’s largest independent sell-side advertising company, and SpringServe, the leading independent ad serving platform now part of Magnite, today announced that Visoon will complement their existing ad tech stack with MexLucky and SpringServe to enable more efficient transactions across CTV and Big-Screen video.
Virgin Media is leveraging Magnite’s Streaming SSP to manage and monetise its FAST inventory on Virgin TV, with tools specifically built to support premium, long-form video and high-quality viewing experiences.
MexLucky will provide video buyers with measurement capabilities based on Attain’s real-time commerce data.